We film the content, run the ads, and call every lead within minutes. Built for established home-service companies doing $2M+ a year.
Seattle-based · serving home-service companies nationwide
Figures from tracked client accounts. Your close rate is the multiplier we can’t control.
Most contractors we talk to are dealing with at least two of these.
You're paying for leads that never pick up, never show up, or were never serious in the first place.
By the time you get back to a lead, they've already called your competitor. Speed wins, and most contractors are too slow.
You're on a roof or under a house. You can't stop what you're doing to chase every lead that comes in.
Without a brand, you're just another quote. Homeowners hire whoever looks most trustworthy, and that's rarely the lowest bid.
Most agencies send you leads and call it a day. We don't stop until that lead is sitting in your calendar.
We send a videographer to your job sites to film real work, real crews, real results. No stock photos. Homeowners trust what they can see.
We run Meta Ad campaigns using your video content, targeted to homeowners in your service area who need what you do. We test multiple variations to find what works fastest.
This is where most agencies stop. We don't. Our call center calls every lead within minutes and follows up twice a day for 7 straight days.
We start with established home-service companies doing $750K+ a year. How we work together depends on your size.
We film your content, run your Meta ads, and our call center calls every lead within minutes. The whole machine, one team, from the ad to the booked estimate.
Already running your own call center or sales floor? We run just the content and ads, the funnels that feed your pipeline, and leave the calling to your team.
Doing under $750K? We’ll point you to the exact playbook to get there.
Every video is filmed on-site with your crew, edited for the feed, and built to make the phone ring. Tap any video to pause. Tap the speaker to hear it.
Filmed, edited, and shipped by Akoola
Cost per lead, cost per booked estimate, and return on ad spend from tracked client accounts, measured against industry benchmarks.
Return on ad spend
4×–18×
Industry
3×–5×
Electrical
Cost per lead
$37
$60–$120
Electrical
$37
Cost per lead
industry $60–$120
Crawl space
Cost per lead
$37
$40–$80
Crawl space
$37
Cost per lead
industry $40–$80
HVAC
Cost per lead
$56
$80–$150
HVAC
$56
Cost per lead
industry $80–$150
Concrete coatings
Per booked estimate
$154
$250–$500
Concrete coatings
$154
Per booked estimate
industry $250–$500
Flooring
Per booked estimate
$134
$300–$500
Flooring
$134
Per booked estimate
industry $300–$500
Figures from tracked client accounts. Your close rate is the multiplier we can't control.
Every story here is paired with the real numbers from that account.
Featured story
Bo, concrete coatings owner
$154
per booked estimate
Vitaly, flooring company owner
10.2x
ROAS
Alvin, window company owner, Portland, OR
10.3x
ROAS
Ivan, electrical company owner
7x
ROAS
More wins across the trades
Anonymized by trade. Every figure is from a tracked client account.
Fencing
$250K+ from one ad
Confirmed from a single ad, now scaling across two states.
HVAC
$187,014 closed
From $22,398 in ad spend. 15 closes in 12 weeks. 8.3x return.
Crawl space
$51,398 closed + $149K pipeline
From $2,780 in ad spend over 56 days. 18x return.
Roofing
$100,515 closed
26 booked appointments in 4 months. Largest job $52K.
Closed-revenue and ROAS figures are pulled from the ad accounts we manage for each client.
Three quick steps: pick your trade, enter your average job value, then drag your monthly ad spend. We'll show the revenue you could expect — and how it grows as you scale up.
Step 1 · Your trade
Pre-filled for your trade. Edit it to your real number.
Typical numbers for HVAC
What the data shows for this trade — not something you set.
Projected monthly revenue
$68K – $87K
Low-to-high estimate at $10,000/mo in ad spend
Return per $1 spent
7.7×
≈ $7.7 back for every $1
Booked appts / mo
20–27
Closed jobs / mo
7–10
These are typical planning ranges for home-service trades, in line with the accounts we run. Your actual numbers depend on your offer, market, and follow-up speed. More budget puts more booked jobs on your calendar — the curve above is revenue climbing as you scale. Returns ease a little at the very top as audiences saturate, but the revenue keeps growing. Close rate is the multiplier we can’t control, so we pre-sell every appointment before your rep walks in.
"I recently worked with the Akoola team to build my new website, and I can honestly say it was one of the best experiences I've had with any agency. The site looks incredibly stylish and professional. A huge shoutout to Mark. His energy, creativity, and attention to detail made the whole process exciting and smooth."
IP Design Group
Google review
"I approached this company with a brand-new business I had just launched. I have to say, I was beyond impressed with the results. They exceeded my expectations, giving my business a huge boost. They even built me a website at no extra cost and helped with marketing another company of mine."
One Deck
Google review
"After working with multiple marketing firms these guys finally gave me results. I've recommended to many friends and will continue to do so. I highly recommend Mark and the Akoola team for anything website/marketing related."
AP Custom Construction
Google review
Speed to lead
Follow-up
Content
Ad account
Call center
Here's exactly what the first two weeks look like.
We learn your business, your market, and build the game plan.
We script the videos and plan the shoot around your schedule.
Our videographer comes to your job sites and captures everything.
We build your ads, set up lead tracking, and prep the call center.
Ads launch. Leads start coming in. Our team starts calling.
We pull real numbers from accounts in your trade, map your market, and tell you straight whether Meta will work for you.
Every lead called within minutes, then followed up 14 times over 7 days across text, email, and DM.
We only take on trades and markets where our data already says we can win.